Stockholm, Sweden
Suit up: top men’s made-to-measure spots in Stockholm
Stockholm’s best made-to-measure menswear
The made-to-measure menswear scene in Stockholm offers a refreshing alternative to off-the-rack tailoring, blending high quality with personalisation that appeals to the discerning dresser. For those in the know, opting for made-to-measure is about a great fit as well as an appreciation of craftsmanship without breaking the bank. With local ateliers and international collaborations, the city provides a range of styles, from the traditionally tailored to the effortlessly modern. Made-to-measure garments are crafted with your measurements in mind, offering a finish and longevity that off-the-rack can rarely match – proof that, in Stockholm, value and style go hand in hand.
Top Photography courtesy of Halleroed and Saman Amel
01
Blugiallo
Blugiallo has been a vital part of the fashion landscape since its inception in 2016. The brand offers custom-made and ready-to-wear garments that blend traditional Italian tailoring with modern design. If you want prompt delivery, the Signature Made collection is the one to go for. The brand’s Stockholm showroom, on Birger Jarlsgatan 2, provides an intimate setting for clients to explore their offerings. Blugiallo’s commitment to sustainability is evident in their made-to-order approach, ensuring each piece is crafted specifically for you, thereby reducing waste. A combination of bespoke craftsmanship and environmental responsibility is still unusual in the industry, but sets Blugiallo apart.
Blugiallo
Birger Jarlsgatan 2
Stockholm
Sweden
Photography courtesy of Blugiallo
02
Saman Amel
Founded in 2010 by childhood friends Saman Amel and Dag Granath, the Stockholm-based label Saman Amel has redefined modern menswear by blending traditional tailoring with contemporary aesthetics. Specializing in made-to-measure suits, the brand emphasizes simplicity and craftsmanship, offering garments handcrafted in Italy. Their minimalist Stockholm atelier reflects their Scandinavian roots, providing a personalized shopping experience. Their succes ha resulted in an international expansion which underscores their commitment to understated luxury and attention to detail.
Saman Amel
Grev Turegatan 46B
Stockholm
Sweden
Photography courtesy of Saman Amel
03
Rose & Born
Rose & Born has been a Stockholm made-to-measure menswear staple since 1989. Located at the corner of Strandvägen and Grevgatan, the boutique offers ready-to-wear and made-to-measure garments, emphasising quality materials and craftsmanship. The store’s interior, designed by Koncept, features warm palettes and elegant furnishings, and feels like an inviting space. Over the years, Rose & Born has evolved from selling various brands to focusing on its own label, collaborating with Italian manufacturers to produce suits, shirts, and accessories to a loyal clientele.
Rose & Born
Grevgatan 2
Stockholm
Sweden
Photography courtesy of Rose & Born
04
Gabucci
Gabucci, a family-owned boutique in Stockholm’s Östermalm district, has been a fixture in the city’s menswear scene since 1994. Specializing in Italian fashion, the store offers a curated selection of garments and accessories from renowned brands such as Cesare Attolini, Loro Piana, and Boglioli. Gabucci remains true to its original location in central Stockholm and celebrated its 30-year anniversary in 2024. The boutique’s commitment to quality and service, along with its made-ro-measure service has made it a premier destination for discerning customers seeking timeless Italian fashion.
Gabucci
Nybrogatan 14
Stockholm
Sweden
Photography courtesy of Gabucci
05
Götrich & Co
Götrich & Co, established in 1730, is Sweden’s oldest tailoring house, renowned for its bespoke craftsmanship. Located at Humlegårdsgatan in Stockholm, the boutique offers a blend of traditional tailoring and contemporary ready-to-wear collections. Its interior, inspired by the stately Adelsnäs mansion – the home of Götrich’s owner, the Adelswärd family – features handcrafted wooden panels and earthy textiles, lending the space a warm, elegant ambience. Götrich’s fusion of history and traditions and some modernity thrown into the mix makes Götrich & Co a distinctive destination if you are looking to wear timelessly elegant pieces.
Götrich & Co
Humlegårdsgatan 19
Stockholm
Sweden
Photography courtesy of Götrich & Co
06
Lund & Lund
Lund & Lund has been a cornerstone of Stockholm’s menswear scene for decades and has been a men’s wear constant since 1949. Originally a bespoke tailoring atelier, the shop transitioned to ready-to-wear and made-to-measure offerings in the 1960s, reflecting shifts in fashion trends. Situated at Sturegatan 12 since 1963, the boutique maintains its vintage charm, featuring well-crafted Italian and Japanese suits alongside British knitwear and French accessories. Today, under the stewardship of Gunnar Lund, Marcus Klaar, and Måns Nelson, Lund & Lund continues to cater to gentlemen seeking timeless style and quality craftsmanship.
Lund & Lund
Sturegatan 12
Stockholm
Sweden
Photography courtesy of Lund & Lund
07
A. W. Bauer & Co
A.W. Bauer & Co has been a distinguished name in menswear since 1863. This bespoke tailoring house is renowned for its meticulous craftsmanship and offers custom-made suits, shirts and overcoats, all handcrafted to meet individual client specifications. The tailoring process involves multiple fittings to ensure a perfect fit, with each garment constructed using traditional techniques and high-quality materials. In addition to bespoke services, A.W. Bauer & Co provides a selection of ready-to-wear items and accessories in timeless, stylish and of exceptional quality. The atelier’s is one of few in Stockholm that are dedicated to preserving the art of tailoring and has a solid reputation as a premier menswear destination.
A. W. Bauer & Co
Brunnsgatan 4
Stockholm
Sweden
Photography courtesy of A. W. Bauer & Co
08
Ströms
Ströms Man & Woman, established in 1906 by Carl Hilmer Ström, is a renowned clothing retailer located at Kungsgatan 38 in Stockholm. The store offers a curated selection of premium brands, blending classic styles with contemporary fashion. Ströms is known for its personalized service, including made to measure and personal shopping experiences. In 2020, the retailer expanded its reach by launching an online store, allowing customers nationwide to access its exclusive collections. Over the years Ströms has maintained its commitment to quality and customer satisfaction, continuing to be a cornerstone of Swedish fashion retail.
Ströms
Kungsgatan 38
Stockholm
Sweden
Photography courtesy of Ströms
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