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Copenhagen, Denmark

The 5 chicest women’s fashion boutiques in Copenhagen

The guide to women’s fashion boutiques in Copenhagen

Casual but classy, Danish fashion screams ‘effortless, yet totally put together’. Danish fashion has long been known as a bastion of minimalism and high quality. And although minimalism still rules, the Danes also like to create remarkable and bold prints with lots of colour. Head to these fashion-forward boutiques – most of them by local designers and brands – to get inspired and dress like the locals.
By Malene Birger Copenhagen Denmark women's fashion flagship store

01

By Malene Birger

Founded in 2003 by Malene Birger, By Malene Birger was one of the original Danish labels that exported Scandi boho-chic to international shores. Fast forward to 2020, when Swedish sisters Maja and Ellen Dixdotter – creative director and CEO, respectively – took over the helm of the brand, modernising and luxuriating it for an international audience through a sophisticated palette of muted neutrals. The flagship store, designed in 2021 by Stamuli, is just the right amount of homey and elegant.

By Malene Birger
Antonigade 10
Copenhagen
Denmark

Photography courtesy of By Malene Birger

02

Mark Kenly Domino Tan

Mark Kenly Domino Tan launched his namesake brand in 2012 and quickly gained recognition for his structural tailoring and innovative fabric use, as well as designing apparel for HRH Crown Princess of Denmark, Mary. The Copenhagen label strives to stay current but still timeless, with an eye for femininity, craftsmanship and tradition. The flagship store, by Studio David Thulstrup, creates the perfect framework to highlight the minimalist, classic and feminine silhouettes he is renowned for.

Mark Kenly Domino Tan
Store Strandstræde 9
Copenhagen
Denmark

Photography courtesy of Studio David Thulstrup and Mark Kenly Domino Tan

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03

Stine Goya

No one does colour, artful prints, striking accessories and feminine silhouettes like Stine Goya, who established her namesake brand in 2006. The Danish designer creates collections of clothing and accessories that encourage women to express their individuality. In close collaboration with Swedish-born, Copenhagen-based artist and design duo Wang & Söderström, Goya designed the Copenhagen store with a unique colour palette and 3D-printed “blobs”.

Stine Goya
Gothersgade 58
Copenhagen
Denmark

Photography courtesy of Stine Goya

04

Stig P

In 2014, the iconic multi-brand store Stig P, named after its founder Stig Pedersen, received a full makeover by the Danish design brand Frama. Frama has made use of the original 1980s marble tiles that adorn the walls in the Stig P showroom. A dark palette was chosen alongside natural woods, minimalist metal railings, and Kvadrat fabrics to complement the veined marble work, and previously hidden walls were exposed.

Stig P
Gammel Kongevej 91C
Copenhagen
Denmark

Photography courtesy of Frama and Stig P

Ganni Copenhagen Denmark flagship store

05

Ganni

Ganni is a ready-to-wear Danish brand that has built a cult following on social media with its quirky and exuberant aesthetic. Ganni’s loyal followers call themselves the #gannigirls, and to truly understand the brand’s appeal, we suggest heading to where the hype started – on the streets of Copenhagen and at one of the stores. We recommend Ganni on Bremerholm 4, which was designed by Stamuli in 2020.

Ganni
Bremerholm 4
Copenhagen
Denmark

Photography courtesy of Stamuli and Ganni

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